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Online Home Sales Are Here! Read This To Know More

August 11 2015   |   Proptiger

If you are a potential home buyer, you no longer have to travel from one project site to another while short-listing properties. 3D Technology is changing the way people buy and sell apartments in India. By clicking on an apartment unit, the 3D tool will walk you through the apartment, allowing you to visualise every single room in it. The 3D tools are interactive, allowing customers to choose what they want to see. Instead of showing customers photo slide-shows, 3D technology will showcase real estate projects more efficiently.

This makes the online home selling process far more transparent, allowing home buyers to narrow down their search quickly and more efficiently. It also ensures that you do not miss out on more appealing apartments in a locality because the whole process is more time consuming. It also helps you quickly decide whether you should consider a property when unsure.

Using 3D technology, PropTiger.com and OoBI.in are trying to make the home buying process easier in India. PropTiger and its Bangalore-based design studio OoBI recently launched their first 3D project for Mantri Developers. On Mantri's website, using 3D technology, potential home buyers can view the floor plan of apartment units. Customers can see which units are available in each residential tower, their area in square feet, the number of BHK units in each apartment, and the floor on which the apartment units stands. To know about Mantri's properties, click here.

After customers have chosen an apartment unit that appeals to them, the 3D tool allows them to visualise the unit, along with the details on its interior specifications. The tool allows customers to see the layout of the unit, the number of bedrooms, and the specification of each room, including that of the terrace. Potential home buyers can also rotate a unit in 3D, for a clearer view of each section of the apartment. They can also rotate the residential tower in 3D, and view the 2D floor plan, specifications and the price breakup of apartment units. Mantri's website also has an option to book apartments online.

PropTiger.com and OoBI are now trying to use 3D tools to showcase the real estate projects of Godrej Properties. It is called OoBI Wow! 3D. OoBI Wow! 3D helps customers visualise whether they will have balcony view or pool view or clubhouse view or Kids garden view from their home without even visiting the project site. As OoBI Wow! 3D displays the real time availability status of apartment units, they can choose the unit which they prefer the most. To know about Godrej's properties, click here.

Once you have finalised which unit you would like to buy, a customer care executive will call you immediately, and provide more information, assisting you in booking the apartment online. If you change your decision to buy a particular unit, the builder will refund the booking amount. This makes it an even more appealing option.

PropTiger and OoBI's 3D projects showcasing real estate in India have been quite successful so far. The customer engagement is 300 per cent greater when we use 3D tools, as opposed to normal web experience. For a project, in three weeks, we received more than 54 booking requests, helping the developer to build his brand easily. This more than exceeded the expectations of the developer.

“We work closely with our clients and help them end-to-end, from creating 3D assets to building payment gateways.  After the marketing campaign, we also provide real estate developers' analytics to help them to see facts like which tower/unit is viewed the most.  We are working with some top real estate developers to create OoBI Wow! 3D Online Experience which will be launched in coming months,” Aatish Patel, co-founder of OoBI, said.




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