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Doing This Will Make Your Home A Hot Property For Buyers

May 12, 2015   |   Anuvab Chattopadhyay

Every realtor would vouch that a buyer’s market is indeed a tough time to sell any resale property in India. If you have had to enter the market around this time, you need your home to look different from the 10 other ready to move in flats in the locality that a homebuyer may visit. There are quite a number of steps that you can take to increase the demand for your home in the market. These measures will not only make your home appear more appealing but will also instantly tug at the heartstrings of buyers.

Market Your Dream Home

In the world increasingly dominated by rules of selling better, it's important that you follow a number of them when selling your home. After all, if you have lived in the place for a number of years, it better be good. Ask yourself what has kept you in the house for year. Was it the budget, the ample space or cross-ventilation? What appealed to you years ago, will appeal to people at varying stages in their lives. For a young couple, budget for buying property in India might be restricted to a few lakhs, so if your home is priced modestly, it's affordable for this segment. In apartment living, sunlight and air come at a premium. If your home gets plenty of these, better inform the potential buyers of the same and if possible, even schedule their visits at a time when they can see your sparkling home themselves. Details such as these influence home buying decisions greatly - do ensure that you make these the focus of your marketing pitch! 

Trust The Power Of The Internet

Internet has shrunk the world, and good word more often than not gets viral. Use Twitter and Facebook to advertise your home. You could even use Instagram to showcase different parts of your home for potential buyers. While people selling old homes or resale apartment in India would perhaps find this exercise new, getting a social media presence for your resale home can do wonders to its enhance reach to potential homebuyers. You can also join groups on Facebook to advertise your home. A number of property websites also offer property listing services for free - use them as much as you can.

Remodel Your Home

Completely redoing one part of your home can cost you loads of money. However, just working on small parts of it can help you better your gains from selling your home. Imagine converting a large balcony into a room by simply covering it with glass windows? Or, creating a small store room beneath the staircase leading up to the terrace of your duplex apartment? You can create more rooms within your home by remodelling your home, which can also raise the value of your resale property in India.

Remove Partitions

As a home seller, your aim should be to try and project your home as one which is spacious and lets in plenty of fresh air and sunlight. To give such an impression, you need to remove all the curtains and wooden partitions that you have used to divide spaces within the home. Remove pelmets and replace them with rods as they make the room look bright and spacious. You can also go for curtains of lighter hues that blend well with the colors of the walls.

Home Staging

An inexpensive way of making your home look beautiful is home staging which is quite a rage in the US. You can consult an interior decor specialist or look up some photos online and rearrange your furniture and fixtures in a way to recreate a certain vibe or feel. At best, you may have to move around your sofa cushions; side and coffee tables in order to stage the home perfectly.  




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